European Bike Week 2025: A Look Back at the Ultimate Biker Bash

The European Bike Week 2025 has concluded, and it delivered once again. From September 2nd to 7th, Faak am See, Villach, and Velden turned southern Carinthia into a mecca for motorcycle enthusiasts from all over Europe.

At the Harley Village in Faak, visitors were able to immerse themselves in the entire Harley-Davidson brand world. The Harley-Davidson Expo showcased the latest 2025 models, including the Fat Boy Gray Ghost, a bike that the manufacturer claims pays homage to the original design by Willie G. Davidson.

The Pan America Adventure Zone, demo rides, ride simulators, and a special racing simulator brought fans closer to the technology—all in an environmentally friendly manner. All test bikes ran on Nordoel E-fuel, a sustainable alternative fuel that Harley claims burns exceptionally clean.

Right next to the Expo, a MotoGP exhibition created a link to motorsports. At the center was the presentation of the new Harley-Davidson Bagger World Cup, set to kick off in 2026. Performance baggers in racing trim will compete on international tracks—a concept that organizers claim will unite racing and touring spirit.

For the first time, the European Bike Week extended beyond Faak. Exclusive CVO models were showcased in Velden, while Villach transformed its historic main square into the stage for the custom bike show. Supported by Metzeler, 65 participants from around the globe presented their custom builds in six categories. "Best in Show" was awarded to NED from Kuwait, whose bike reportedly captured the spirit of the event according to the jury.

The grand finale was the big Harley-Davidson parade on Saturday: about 10,000 riders cruised through the region, showcasing unity, a sense of freedom, and a passion for motorcycling, according to the organizers. Kolja Rebstock, Senior Vice President International at Harley-Davidson, summed it up:

"The European Bike Week celebrates our community. The energy, passion, and camaraderie among the bikers are unparalleled."

For the Autumn Open House on September 13th, many Harley-Davidson dealers across Europe will open their doors. In addition to test rides, Harley promises the latest models, accessories, and petrolhead chats among like-minded enthusiasts. Anyone purchasing a new Harley by September 30th will also receive a €1,500 voucher for parts, accessories, or apparel.